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Privacy Policy

Last updated: October 18, 2026

Equitize ("we", "us") provides AI chat and business-intelligence services to small businesses. This policy explains what we collect and how we use it.

What we collect

Account details (name, email), the website content and documents you provide for your AI knowledge base, chat conversations between your visitors and your AI helper, and usage data needed to run and bill the service.

How we use it

Solely to provide the service: answering your visitors' questions from your content, emailing you transcripts and insights, and metering usage. Your content and your customers' conversations belong to you. We do not sell your data, and we do not use your private documents to train public AI models.

The free demo

When you try the demo on our homepage, we read the public pages of the website you enter. If you don't register, we delete what we learned from that website after 48 hours. We keep the demo chat itself, and any feedback you choose to give us, for up to 90 days so we can see what worked and improve the product; then it is deleted too. If you leave your email, we use it only to reply to you.

Public vs. Private Vault

Documents you mark Public may be used to answer your website visitors. Documents marked Private are only ever available to your own account.

Third parties

We use established AI providers (e.g. OpenAI, Anthropic) to generate answers, Stripe for payments, and AWS for email delivery. Each receives only what is necessary to perform its function.

Your rights

You can export or delete your data anytime by contacting info@equitize.com. Deleting your account removes your knowledge base, documents and chat history.

Contact

Questions? Contact us — a human will answer.